Broadcast Law Blog

Broadcast Law Blog

Tag Archives: prescription drug advertising

Prescription Drug Advertising Restrictions – Back on the Table?

Posted in Advertising Issues
Last year, Congress considered limits on direct to consumer (DTC) prescription drug advertising (about which we wrote here), but this effort stalled.  A recent letter from two Congressional leaders of the Energy and Commerce Committee suggest that Congress is looking at these issues once again.  This advertising has become important to television networks, and to drug manufacturers… Continue Reading