Broadcast Law Blog

Broadcast Law Blog

Tag Archives: identification

David Oxenford and FCC’s Bobby Baker Prepare Broadcasters for 2010 Elections with Webinar on Political Broadcasting Rules

Posted in Appearances, Political Broadcasting
On November 10, Davis Wright Tremaine’s David Oxenford and Bobby Baker, the head of the FCC’s Office of Political Broadcasting, conducted a webinar on the FCC’s political broadcasting rules and policies.  The webinar originated from Lansing, Michigan, before an audience of Michigan Broadcasters, and was webcast to broadcasters in 13 other states.  Topics discussed included reasonable access, … Continue Reading

Health Policy Ads on Broadcast Stations – Remember Your Public File Obligations

Posted in Advertising Issues, Payola and Sponsorship Identification, Political Broadcasting
A story in today’s Wall Street Journal discusses the significant amount of money being spent on television advertising for and against pending proposals for health care reform.  As we have written before, broadcasters are required to keep in their public file information about advertising dealing with Federal issues - records as detailed as those kept for political candidates.  … Continue Reading

Selling Stories In a Broadcast Station’s News Programs – Remember the Sponsorship Identification

Posted in Payola and Sponsorship Identification
A recent stir was created when a Midwestern television company was reported to have signed a contract with a state government agency, promising to market the agency and its programs throughout the state.  This promotion was to include a segment in the company’s televised news promoting the effects of the work of the agency.  Questions were immediately … Continue Reading

Remember FCC Public File Obligations When Running Issue Advertising

Posted in Political Broadcasting
We’re not even in what most would consider election season – except for the two states with off-year governor’s contests and those other states with various state and municipal elections. Yet political ads are running on broadcast stations across the country.  Republican groups have announced plans to run ads attacking certain Democratic Congressmen who are perceived as vulnerable, while certain Democratic … Continue Reading

FCC Fines for Noncommercial Stations Having Underwriting Announcements That Were Too Commercial – Even Where the Station Received No Money

Posted in Noncommercial Broadcasting
Last week, the FCC issued several fines to noncommercial broadcasters who had underwriting announcements that sounded too commercial.  In these decisions, the Commission found that the stations had broadcast promotional announcements for commercial businesses – and those announcements did not conform to the FCC’s rules requiring that announcements acknowledging contributions to noncommercial stations cannot contain qualitative claims … Continue Reading

FCC Investigating TV Commentators Who Were Allegedly Paid to Present Views on Military Issues

Posted in Payola and Sponsorship Identification, Political Broadcasting
According to numerous press articles, including this one in Multichannel News, the FCC has begun an investigation into several commentators on TV news programs to see if they were receiving payments or other consideration for presenting a particular viewpoint on military issues on which they were interviewed.  According to press reports, the FCC has sent … Continue Reading

Independent Groups Start Running Presidential Attack Ads – What Are the Legal Implications for Broadcasters?

Posted in Political Broadcasting
The American Issues Project has recently started running a controversial new television ad attacking Barrack Obama for his connections to former Weather Underground figure William Ayers.  The text of the ad is reported here.  While reportedly some cable outlets (including Fox News) have refused to air the ad, numerous broadcast stations are also wondering what the … Continue Reading

FEC Denies Request for Sponsorship ID Waiver on 10 or 15 Second Political Ads

Posted in Political Broadcasting
The Federal Election Commission ruled recently that it would not grant a waiver of the requirements for a verbal sponsorship identification on ads by an interest group, the Club for Growth, which wanted to run 10 and 15 second commercials opposing Federal candidates for Congress. Because of the abbreviated length of the commercials, the organization wanted the FEC to … Continue Reading

FCC Begins Investigation of Embedded Advertising and Sponsorship Identification

Posted in Advertising Issues, Payola and Sponsorship Identification
Last week, the FCC commenced its long anticipated proceeding to reexamine its sponsorship identification rules. This proceeding has been rumored for over six months, having appeared on an agenda for a Commission open meeting in December, only to be pulled from the agenda days before it was to have been voted on. The Commission has initiated this … Continue Reading

FCC Meeting Agenda for December 18 – Potentially One of the Most Important in Recent Memory – Multiple Ownership, Localism, Minority Ownership, Product Placement and Cable TV National Ownership Caps

Posted in Advertising Issues, Multiple Ownership Rules, Payola and Sponsorship Identification, Public Interest Obligations/Localism, Television
The FCC has released its agenda for its December 18 meeting – and it promises to be one of the most important,and potentially most contentious, in recent memory.  On the agenda is the Commission’s long awaited decision on the Chairman’s broadcast multiple ownership plan relaxing broadcast-newspaper cross-ownership rules (see our summary here).  Also, the FCC … Continue Reading

FCC Proposes Fines for Political Sponsorship ID Violations

Posted in Advertising Issues, Fairness Doctrine, Payola and Sponsorship Identification, Political Broadcasting
The FCC has taken the unusual step of issuing a Notice of Apparent Liability, i.e. an announcement that it has fined a broadcaster, against two TV station owners for failing to provide a sponsorship identification for political material sponsored by another Federal agency–the Department of Education ("DOE").  The proposed fines for these two broadcasters totaled over $70,000.  … Continue Reading

FCC Issues Rules on Digital Radio – With Some Surprises that Could Eventually Impact Analog Operations

Posted in AM Radio, Digital Radio, Emergency Communications, FM Radio, Multiple Ownership Rules, Noncommercial Broadcasting, Payola and Sponsorship Identification, Political Broadcasting, Programming Regulations, Public Interest Obligations/Localism
The FCC today issued the long-awaited text of its decision on Digital Audio radio – the so-called IBOC system.  As we have written, while adopted at its March meeting, the text of the decision has been missing in action.  With the release of the decision, which is available here, the effective date of the new … Continue Reading