“Business Establishment Services” are copyright-speak for those music services that provide background music to commercial establishments. These services have come a long way from the elevator music that once was so derided – and now set the mood in everything from retail clothing stores to restaurants to department stores with formats as varied as the commercial businesses themselves. While the rates paid by these services pay for music rights is a little off-topic for this blog, these rates are a bit unusual, so they are worth mentioning. The Copyright Royalty Board just announced the adoption of a settlement between services and SoundExchange which will raise the rates from the current 10% of revenue to 12.5%, with a minimum annual fee of $10,000, effective January 1.
We have written about the rates paid by these services before (see for instance our articles here and here). What makes them unusual is that the royalties are not paid to SoundExchange for the public performance of sound recordings, as are the royalties paid by other digital music services including webcasters or Sirius XM. That is because, in adopting Section 114 of the Copyright Act, Congress did not want to impose on businesses a new performance right, as there is no general public performance right in sound recordings in the United States. Businesses and other services that do not digitally transmit performances of audio recordings have no obligation to pay copyright holders in the sound recordings (usually the record companies) or artists for the public performance of music. Users do, however, pay fees for the public performance of the underlying composition through ASCAP, BMI and SESAC. As we wrote here, the Register of Copyrights has suggested that a general public performance right in sound recordings be paid in the United States, but as that would impose new fees on all businesses that use recorded music in the US, from stadiums playing “We Will Rock You” at the appropriate point in a big game, to DJs spinning their discs in nightclubs, to the trendy tunes playing in the hip clothing retail stores, to over-the-air radio – this proposal is very controversial. So, if they are not paying public performance fees, why do background music services have to pay SoundExchange?
It is because of the “ephemeral copies” paid under Section 112 of the Copyright Act. Ephemeral copies are those copies made in the digital transmission process – everything from the server copies that the music services make in their music storage systems when they put the programming together to the copies made elsewhere on the Internet as these tunes make their way to the ultimate user. If a retailer just wanted to play CDs in their stores, there would be no SoundExchange liability as there would be no ephemeral copies (though, in all but the smallest businesses, there would still be an obligation to pay ASCAP, BMI and SESAC). But the digital transmission makes the difference.
The rates themselves are interesting, in that they are actually so high for business establishment services for copies that are essentially transitory. As we have written before, there are debates as to whether these ephemeral copies really have any independent value at all. In connection with royalties for other digital music services, they are in effect treated as part of the performance royalty, and are usually just a percentage (under 10%) of that royalty. But, in connection with the Business Establishment Service, where they are the entire royalty, they are this high percentage of the entire revenue of the business – presumably just a way of getting a performance royalty by a different name.
But business establishment services – those services creating music to be sold to commercial establishments to use in their businesses, need to be aware of the new royalties and the higher fees that kick in on January 1, 2014.